A green and traditional Piedmont valley was the starting point for our story as a symbol of Made in Italy elegance.

Our factory is located in the village of Sagliano Micca, in the Cervo valley in Biella province.

The water of the river Cervo is one of the secrets to our success: pure and uncontaminated, among the lightest in Europe and ideal for processing natural fibres.
This water gives our felt a soft texture and rich intense colours on dyeing, and enhances its natural warming properties.

This Alpine river has contributed to the success of the wool-making district of Biella, famous worldwide for its fashion textiles.